GHOST®, a lifestyle brand of sports nutrition products, energy drinks, dietary supplements, and apparel, introduces the first-ever authentically licensed ready-to-drink (RTD) hydration beverage that can be sipped on throughout the day (or night).
>> read moreHealth-Ade, the makers of bubbly beverages with gut health benefits, has launched a new beverage brand called SunSip by Health-Ade, a prebiotic soda with benefits that will hit stores in the US. Known for their kombucha, this move positions the brand …
>> read moreUncle Matt’s Organic®, one of the #1 selling brands of organic orange juices in the US, announced the launch of Uncle Matt’s Organic® Ultimate Athlete® Pre-Workout Shot, aimed to boost athletic performance, hydrate and reduce oxidative stress – all in one gulp.
>> read moreSuja Organic, a leader in cold-pressed, organic beverages in the U.S., announced the launch of Suja Organic Protein Shakes, a new line of elevated ready-to-drink (RTD) protein. It offers 16 g of plant-based pea, rice and hemp protein, …
>> read moreFollowing the continued success of Tango’s rotational flavour series Tango Editions, Britvic is bringing its latest ‘Edition’, Tango Mango, to shelves and chillers this February. Tango Editions combine bold tastes, liquids and pack designs to produce striking products …
>> read moreIntroducing Revl Fruits™, a new premium juice brand. Revl Fruits was born to fill the “joy gap” in the premium juice market – a market that often asks consumers to compromise value and taste. Revl Fruits is the joyful, bright, flavour-bursting antidote to its dusty counterparts with attributes consumers desire …
>> read moreWhite Claw®, which changed the way adults drink when it pioneered the innovative, refreshing Hard Seltzer beverage category, is now redefining drinking itself with the launch of an entirely new beverage category: White Claw™ 0 % Alcohol. It’s a one-of-a-kind premium seltzer for adults, …
>> read moreNatalie’s Orchid Island Juice Company, the world-class juice brand known for crafting clean-label, mindfully sourced artisanal blends, announced the introduction of two tomato-centric blends: Red Tomato Reishi and Green Tomato Lion’s Mane.
>> read moreOcean Spray Cranberries, Inc., the agricultural cooperative owned by roughly 700 farmer families, has announced the launch of Ocean Spray® Zero Sugar Juice Drink, the first beverage from Ocean Spray with bold flavour, 0 g of sugar …
>> read moreAt this year’s FIE fair SternVitamin will be presenting selected premix solutions to address current trends. The focus is on three micronutrient premixes that have been incorporated into various applications.
>> read moreAbsolut & Sprite will be made with Absolut, the international premium vodka, and Sprite, the world’s most popular lemon-lime sparkling soft drink. The pre-mixed cocktail will be available in versions with Sprite and Sprite Zero Sugar, …
>> read moreREBBL®, the original organic and plant-powered functional beverage brand, launched WELLNESS, its debut line of juice-based functional beverages and the first juices ever made with Aquamin™ calcified sea algae – a super ingredient clinically proven to support …
>> read moreArla Foods Ingredients is demonstrating how its whey solutions can be used to create clear protein shakes targeting a range of different consumer segments.
>> read more“From: Italian Alps” is the quality promise of VOG Products, the fruit processing company from South Tyrol. A unique supply chain supports their promise. The benefit for customers: seamless traceability and tight controls from cultivation to the final product – be it juice, purée, finished products …
>> read moreUncle Matt’s Organic®, #1 selling brand of organic orange juicein the US, is bringing a new functional juice-based beverage to its portfolio. Introducing Uncle Matt’s Organic® Superfruit Punch! With its impressive blend of real superfruits, including dark sweet cherries, blueberries, …
>> read moreCuraleaf Holdings, Inc., a leading international provider of consumer cannabis products, announced the launch of Zero Proof, a new brand of THC drinkables in fast-acting, sessionable and easy-to-use formats.
>> read moreVOG Products, the South Tyrolean fruit processing company, not only processes increasing quantities of organic apples, but has also expanded its portfolio with Naturland-certified products. Of vital importance for customers is the regional origin of the raw materials …
>> read moreVOG Products, the South Tyrolean fruit processing company, not only processes increasing quantities of organic apples, but has also expanded its portfolio with Naturland-certified products.
>> read moreBritvic is expanding its iconic range of mixers and juices with the launch of three new Cocktail Mixers that tap into the increasing demand for elevated serves that also deliver on great taste.
>> read morePangea Natural Foods Inc., announced the launch of its latest product, 100 % locally sourced blueberry juice. This refreshing and nutritious beverage is made with exceptional quality and has a remarkable 8-month shelf life.
>> read moreRebellious Beverage Company, the preeminent functional beverage company, launched its first ready-to-drink line of functional beverages, Rebellious Kids, in an 8-ounce bottle with sports cap, made with post-consumer recycled content.
>> read moreBODYARMOR Sports Nutrition announced the launch of its first-ever rapid rehydration beverage, BODYARMOR Flash I.V. Designed to deliver the latest in active hydration and functionality for consumers without compromising on taste, …
>> read moreHUM Nutrition has launched the world’s first Celery Juice Gummies to support gut health, regularity, and the body’s natural detoxification while nurturing the gut microbiome.
>> read moreThe UK’s favourite squash is launching a new packaging concept, Robinsons Ecopack – a highly concentrated squash in a plant-based carton. The Britvic brand continues to create innovative products that offer consumers more squash, with less plastic.
>> read moreCreated with gamers for gamers, the new Coca-Cola® Ultimate Zero Sugar represents a bold, kinetic expression of Experience Points (+XP), the universal unit of rewards players earn as they progress through a game.
>> read moreBevolution Group, one of most diverse and innovative beverage manufacturers in the US, announced the launch of Dr. Smoothie’s Watermelon Kiwi Refreshers. This is the latest flavour of its widely successful Refreshers line of beverages …
>> read moreInterContinental Beverage Capital and Travers City, MI-based NewTree Fruit Company (NTFC) are taking NTFC’s patented De-Sugaring Technology to the next level. The two companies will be collaborating on ways to bring NTFC’s revolutionary technology into IBC’s Bevnology product development facility in Tyron, GA (US).
>> read moreNatalie’s Orchid Island Juice Company announced today they have introduced two new juice blends: Tomato Reishi, Himalayan Salt, and Black Pepper Juice and Tangerine, Pineapple, Aloe Juice. Both blends are available to order on the Natalie’s Juices website and on grocery shelves in the US.
>> read moreA new hard iced tea, bound to delight tea lovers everywhere in the US, is entering the market! Made with real brewed Lipton tea, natural fruit flavours and a triple-filtered, premium malt base, Lipton Hard Iced Tea takes America’s favourite tea and reimagines it as a 5 % ABV non-carbonated product.
>> read moreFollowing the successful launch of Robinsons Benefit Drops last year, the UK’s number one squash brand1 is releasing a full benefits-led range of wellness-focused premium squash, named Robinsons with Benefits. The range features three flavours in a 750 ml format, …
>> read moreSpindrift launched Spiked Strawberry Lemonade – the 21+ adult version of their fan-favourite sparkling lemonade. Spindrift Spiked is made with real fruit – and no synthetic sweeteners or additives …
>> read moreArla Foods Ingredients will serve up innovative concepts for high-protein ready-to-drink (RTD) tea and coffee at Vitafoods Europe (May 9th to 11th).
>> read moreAR® Organic, a line of organic Complete Hydration™ beverages offering a blend of vitamins, antioxidants and electrolytes, announced it unveiled the newest additions to its portfolio. Strawberry Lemonade, the latest flavour of their functional hydration and wellness beverages, …
>> read moreLipton Ice Tea is relaunching its range in a modernised design with a packaging makeover for all flavours. The packaging refresh is also accompanied by a reduction in sugar across the core range of Peach, Lemon, and Green Mint & Lime.
>> read morevitaminwater® announced the addition of two new flavours – ‘with love’ and ‘forever you’ – to its zero sugar lineup, plus an innovative reformulation for all six zero sugar flavours. The new zero sugar reformulation offers our latest sweetener formula that includes monk fruit and stevia …
>> read moreCannabis-infused seltzer brand Happi is pioneering a new path in the cannabis beverage space with Happi Glow and Happi Nightcap. These groundbreaking functional beverages are perfect for day and night, respectively.
>> read moreDole Packaged Foods, LLC, released its latest innovation: Dole® Wiggles™ Fruit Juice Gels. A wholesome take on the classic treat, Dole® Wiggles™ Fruit Juice Gels are crafted with 100 % fruit juice to bring a new level of fun to meal or snack time throughout the day …
>> read moreOver the past decades, bubble tea or “Boba” has become a global sensation for consumers of all ages, backgrounds, cultures, beliefs, and genders. The sweet Taiwanese treat has created a buzz so large that customers are willing to wait in lines for hours on end just to get …
>> read moreFruitSmartTM has identified rising demand for fruit juice and botanical combinations as a major new trend in the healthy beverage space, and will highlight its capability to blend them at Natural Products Expo West.
>> read moreTwenty-one years after Monster Energy first ripped onto the scene and changed the beverage industry forever – it’s finally here: Monster Energy Zero Sugar.
>> read moreWe unpick how Prime Hydration has become the ‘must-have’ health drink of the year and explore where the brand goes from here.
>> read moreOcean Spray Cranberries, Inc., the agricultural cooperative owned by roughly 700 farmer families, today rolled out a new creative campaign under its All That Power™ masterbrand work, this time focusing on the attributes of its “Better For You” beverages that are designed to help meet the needs of an individuals’ diet.
>> read moreBevolution, one of the most diverse and creative beverage providers in the US, has something new bubbling. Soda is now on the menu, but it’s not the Bevolution way to settle on just the classics.
>> read moreLouis Dreyfus Company B.V. announced the successful development of a new product made from not-from-concentrate (NFC) orange juice, presenting a 30 % reduction in natural sugar content …
>> read moreFruitSmartTM showcased two novel fruit beverage concepts at SupplySide West in the US. Created from premium cold-pressed fruit-based ingredients, and blended with botanicals and macronutrients such as protein, they demonstrated how fruit juice is an excellent carrier for both taste and functionality.
>> read moreDemonstrating the brand’s willingness to experiment and be at the forefront of the functional beverage sector, Moju said the latest launch speaks to emerging natural electrolyte trends by harnessing the power of pickles.
>> read moreThe South Tyrolean fruit processing company VOG Products has come up with new organic products, for example Demeter-certified juices and purées. Quality is also guaranteed by the source, because the raw products originate solely from the company’s own members.
>> read moreUncle Matt’s Organic®, #1 selling brand of organic orange juice in the US, announced the launch of two new offerings for kids: No Sugar Added Lemonade Juice Boxes and No Sugar Added Strawberry Lemonade Juice Boxes.
>> read moreTango is continuing to give the tastebuds in the UK a spanking with the launch of its popular apple flavour in a sugar free format. Tango Apple Sugar Free is the latest addition to the popular range, tapping into the growing demand for sugar free products.
>> read moreNektium is launching an organic version of its elderberry extract as consumer demand for natural ingredients with antiviral properties continues to rise. The botanicals specialist is also releasing a more concentrated version of the product.
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