GHOST^® redefines the hydration game with the first authentically licensed ready-to-drink hydration product

GHOST^® HYDRATION launches with four flavours and contains zero caffeine

GHOST^®, a lifestyle brand of sports nutrition products, energy drinks, dietary supplements, and apparel, introduces the first-ever authentically licensed ready-to-drink (RTD) hydration beverage that can be sipped on throughout the day (or night). With four flavours – ORANGE SQUEEZE, LEMON LIME, KIWI STRAWBERRY, and SOUR PATCH KIDS^® “REDBERRY^®” – GHOST^® HYDRATION is elevating the hydration experience.

GHOST^® HYDRATION stands out from other hydration products on the market by proudly declaring zero caffeine and transparently showcasing the dosage of each active ingredient on the GHOST^® Full Disclosure Label. The epically flavoured drink has 996 mg total electrolytes and is designed to replenish the five electrolytes lost in sweat. From classic citrus flavours to the mouth-puckering SOUR PATCH KIDS^® “REDBERRY^®,” there is an option ready to quench thirst 24/7, bringing a whole new level of flavour and refreshment to a daily routine. In addition to kicking caffeine and sugar to the curb, the beverage is vegan-friendly, gluten-free and naturally coloured.

“The sports drink category has been on fire the past year, and GHOST^® couldn’t be more excited to bring additional efficacy and some of our authentic flavour collaborations to the shelf,” said Dan Lourenco, Co-Founder and CEO of GHOST^®. “Expanding on the success of our powdered hydration product, we can’t wait for the legends out there to get their hands on our RTD hydration product. It’s a flexible and functional anytime thirst quencher with 996 mg total electrolytes, 100 % RDA of Vitamins B6, B12, and Vitamin C, and additional premium trademarked ingredients such as Aquamin® and Senactiv^®.”

GHOST^® HYDRATION is available in-store at 7-Eleven, Kroger, Walmart, Target, and more in the US.